The Trump administration debuted new video advertisements that will run nationally and internationally, ordering illegal immigrants in the United States to self-deport immediately or face steep consequences.
The Department of Homeland Security released 30-second and 60-second ads Monday afternoon that laid out the retribution illegal immigrants will face if they do not heed the government’s orders to leave the country.
“If you are here illegally, you’re next. You will be fined nearly $1,000 a day, imprisoned, and deported,” Homeland Security Secretary Kristi Noem said in the video. “You will never return.”
The ads are identical except that the longer one contains more information about the Trump administration’s border security efforts. They will run on television and online starting Monday.
The videos each feature criminals that the government has deported since Jan. 20, and they urge illegal immigrants to use the DHS agency U.S. Customs and Border Protection’s phone app, CBP Home, to notify the government of plans to leave the U.S.
“Child molesters. Rapists. Murderers. These are just a few of the illegal alien scumbags who have been fined, imprisoned, and deported thanks to President Trump,” Noem said in a statement. “President Trump and I have a clear message to those in our country illegally: LEAVE NOW. If you do not self-deport, we will hunt you down, arrest you, and deport you. Download the FREE CBP Home app today to self-deport.”
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Noem claimed in the video that the department has arrested 100,000 people over the past three months.
DHS has vowed to spend $200 million on national and international ads to communicate its intentions to illegal immigrants in the U.S., of which there are more than 11 million, as well as beyond the U.S. border to deter would-be immigrants from illegally entering the country.
